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About me

A profile picture of Viviane Joynes, founder and CEO of Further Potential. She is smiling and look directly at the camera
My name is Viviane (Viv) Joynes, certified* executive coach. 

 

I love working with senior leaders. Together, we unlock your limitless potential and get the most our of your team and organisation.
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        Let's connect on LinkedIn
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I’m passionate about creating performance cultures based on trust and inclusion. Ultimately trust is the basis for everything and there isn’t enough of it. As leaders, it is our responsibility to create trust and an environment where teams and individuals can perform at their best.

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I also care deeply about supporting women in leadership positions to progress in their careers. By further increasing diversity at the most senior levels in organisations we also increase the likelihood of financial outperformance (see McKinsey's latest report).  

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Why me? I have 20 years of hands-on leadership experience from startups to FTSE100s meaning I’ve built loads of successful and thriving teams - multinational, international and remote - where trust has been the foundation for everyone to perform. I’ve also failed along the way and have the scar tissue to prove it.

A picture of Viviane Joynes, founder and CEO of Further Potential, laughing and sitting by a lake with mountains behind

I’m Franco-British and have divided my life between both countries. After almost twenty years in London, I moved to the French Alps with my partner to enjoy more nature and trail running, making a dream come true. I value freedom and have done some crazy things (for example, running across Europe to raise money for refugees). I’m also Mum to a beautiful little girl called Eva.

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Why the name Further Potential? By having the right support, our potential to achieve extraordinary things increases. Who knows how far we can go, let's find out!

 

* Certified by Centre for Executive Coaching 

My leadership manifesto

  1. The possibilities in life are limitless

  2. Everyone has potential beyond our wildest dreams 

  3. Anything is possible if you break it down - how do you eat an elephant?

  4. Create trust

  5. Respect everyone

  6. Love your people 

  7. Learn from everyone - I mean everyone 

  8. Be clear on the vision - keep repeating it!

  9. Relentlessly focus on the goal

  10. Insist on high standards and performance

  11. Tell people they are better than they think they are

  12. Be clear in your expectations and values

  13. The most senior person in the room's opinion carries weight - be aware of this - do not speak up first! (if you really want get the input of the whole team)

  14. Always ask the question - what if they say yes!

Get in touch

For a free 30 minute call

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